Bio

About myself… 




Although my professional background might seem varied, it is my visual sense that pulls my professional (and personal) life together.

I worked in TV and film production both in Italy and the US. Then I moved to website development and marketing when the whole internet start-up frenzy exploded in the mid-90’s. On the side and for my own pleasure, I wrote screenplays, produced and directed short films. Finally, I landed at the American Institute of Architects Los Angeles where I eat and breath architecture and design. Looking back, I realize the common thread of my career is the prominent presence of visual elements in all my fields of interest. This all allowed me to develop a strong point of view and a way to visually tell a story, any story.